Employee newsletters effective how to#

You want your new employees to feel that they’re part of the team as quickly as possible.

Grease the wheels of employee onboarding. Getting new employees up to speed with everything that’s going on in the company is just as important for the new recruits as it is for the organization itself.

Where normally this would only be found on an intranet, slack, or bulletin board posting. For instance, they can announce or acknowledge the achievements of a specific team or department.

Work together with other communication channels. Your newsletter can present company information as a reference alongside other channels.

Reduce email overload. Instead of sending multiple notices, announcements, or acknowledgments to various departments and employee groups, a company can make use of the company newsletter as a more efficient distribution of information.

So explaining why companies do things and giving them an easy way to be proud and spread the word, can be a very strong catalyst for word-of-mouth.

Provide framing and an external narrative. All employees also have their own families, friends, and social circles.

To break down silos. Aside from distributing relevant information to everyone in a company, company newsletters can also be used as tools to encourage camaraderie among employees, who normally don’t have a strong everyday belonging feeling as they might be separated by cubicles, team designations, or departmental assignments.

The information included is relevant and useful for targeted departments and employees – even regardless of hierarchical rankings. To inform. Company newsletters are used to distribute information intended for affected employees.Why do you want to send newsletters to your employees? These are the main reasons why employee newsletters are so popular in various departments such as Human Resources, Employer Branding, and organizations in general:

Employee newsletters effective how to#

Before going into how to come up with excellent company newsletters, it’s important to know what the objectives of these messages are and what elements define them.